Upwork lists most in-demand impartial contractor expertise; full-stack developer, search engine optimisation amongst prime expertise

January 18, 2023

Probably the most in-demand impartial contractor expertise on Upwork Inc. (NASDAQ: UPWK) final yr included full-stack growth, search engine optimisation and accounting.

The staffing platform introduced its record of prime expertise at present.

“We’re experiencing a once-in-a-lifetime, tectonic shift within the notion of labor,” mentioned Margaret Lilani, VP of expertise options at Upwork. Expert professionals are gravitating towards the pliability and different advantages of freelancing whereas the unsure financial surroundings is pushing companies to discover new options similar to freelancing.”

Upwork introduced the highest expertise in 5 classes:


  1. Full-stack growth
  2. Entrance-end growth
  3. Again-end growth
  4. Cell app growth
  5. Net design
  6. Ecommerce web site growth
  7. UX/UI design
  8. CMS growth
  9. Handbook testing
  10. Scripting & automation


  1. search engine optimisation
  2. Social media advertising
  3. Different digital advertising
  4. Lead technology
  5. Gross sales & enterprise growth
  6. Telemarketing
  7. Search engine advertising
  8. Electronic mail advertising
  9. Advertising technique
  10. Advertising automation

Customer support and admin assist

  1. Electronic mail, telephone & chat assist
  2. Common digital help
  3. Information entry
  4. Digital undertaking administration
  5. Common analysis companies
  6. Tech Assist
  7. Dropshipping & order processing
  8. Group administration
  9. Market analysis
  10. Transcription

Accounting and consulting

  1. Accounting
  2. Recruiting & expertise sourcing
  3. Bookkeeping
  4. Monetary evaluation & modeling
  5. Administration consulting
  6. Tutorial design
  7. HR administration
  8. Enterprise evaluation & technique
  9. Tax preparation
  10. Monetary administration/CFO

Design and artistic

  1. Graphic design
  2. Video enhancing
  3. Illustration
  4. 3D animation
  5. Presentation design
  6. Picture enhancing
  7. Cartoons & comics
  8. Product & industrial design
  9. 2D animation
  10. Video manufacturing

Methodology: Expertise information was sourced from Upwork’s database and is predicated on US freelancer earnings from Jan. 1, 2022, to Oct. 31, 2022. Every talent had a minimal of 500 tasks with lively work in the course of the interval. 12 months-over-year development in expertise was estimated by evaluating the freelancer earnings in 2022 to freelancer earnings in the identical interval in 2021.

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